Most racing graphics shout. This one doesn't have to. A white wraparound panel, a single golden crest, and the whole thing reads instantly from across a grandstand.

Design Story

The hierarchy here is textbook. The Italian tricolore sits at the top as a small entry point, the words SCUDERIA FERRARI anchor the eye, and then the yellow shield with the prancing horse lands dead centre as the focal panel. Below it, PASSIONE COMPETIZIONE ECCELLENZA and the F1 mark close the column cleanly. What makes it work is restraint: thin red pinstripes and faint hexagonal texture run vertically like bodywork panel lines, guiding the eye up and down instead of fighting the crest for attention. White plus gold plus a single red accent is a confident, low-noise palette — and that negative space is exactly why the emblem hits.

Use & Experience

On a tall tumbler silhouette, that vertical composition is a natural fit. The crest sits at the front-facing sweet spot, roughly where your eye lands when it's on a desk, so the graphic never gets buried near the base. The wraparound linework keeps the design alive from side angles too, and the pale surface gives the tumbler real carry presence without being loud.

Size & Capacity

Available capacity: 40 oz.

A quiet flex for anyone who reads a grid before they read the news.